Training Overview

Does your team continually find their message gets ‘lost in translation’ amongst a chain of emails? Are customers constantly in touch because they are confused about how things work? Are the daily missives being sent by your team to colleagues, customers, partners and suppliers helping or hindering the growth of your organisation?

The skill of writing well is as important as ever. WeTrain’s Business Writing course will ensure your team’s writing, whether in emails, letters or notes creates a positive and lasting first impression.

The skills and training within the course will help attendees to structure and plan writing, adopt an appropriate tone and use the correct grammar and punctuation.

WeTrain’s style of delivery is interactive, engaging and fun. We encourage participation to make the training dynamic and enjoyable for all attendees.

What You’ll Learn

Like all WeTrain’s courses, our Business Writing course is designed specifically around your individual business needs. This means each course is slightly different but here’s an idea of what it is likely to cover:

• Think before you write. The steps you need to take before you even begin writing to help achieve the desired results
• Delivering your message. How to choose the best approach (email or other electronic media) to get your message across
• The fundamental secrets to successfully capturing your reader’s attention and how to put your message across clearly and effectively
• Writing for today’s workplace: our common-sense guide will ensure that students adopt the right tone, language and the most efficient way of getting their message across.
• First impressions count. WeTrain’s course features a checklist to make sure your message creates the right impression and never causes offence
• The various types of business communication tools and how to structure each one so your message is clear and effective
• WeTrain’s guide to acceptable business communication to protect yourself (and your organisation) from any legal action
• Confidence building skills for effective business writing and how to avoid hours of wasted time by struggling with ‘writer’s block.’
• The art of letter writing — a skill that many of us have forgotten or have never been taught. Although considered old-fashioned, letters, when used correctly, can be highly effective.
• Dealing with complaints and difficult situations and preventing further problems
• Projecting a professional image and using persuasive language to maximise your communication assets.
• Applying business writing skills within an immediately actionable plan

The Benefits of Business Writing For You and Your Organisation

Your staff are some of your company’s greatest asset and are essential in achieving your business goals and targets. To do this, they need to be able to communicate efficiently and effectively with their colleagues, customers, partners and suppliers. WeTrain’s Business Writing program will ensure your team develops and hones skills to improve direct and indirect communication with customers and fellow staff members.

The benefits of taking WeTrain’s course are numerous and specific to each company. However, we commonly receive feedback about these particular benefits:

• Better communication increases business prospects and improves relationships with new and potential clients
• Fine-tuning your team’s business writing will increase productivity rates and reduce the time dealing with misunderstandings
• Business writing will ensure your first impression counts — each and every time
• When equipped with the skills to write quickly and effectively your team will be less frustrated and able to collaborate more effectively
• Attendees will be able to create succinct and compelling internal and external communications